Three women with bike helmets riding on sunny bicycle trail

Health and wellness

Our mission is Nourishing Lives, and at General Mills that mission includes offering products that give people:

  • portion control
  • calorie control
  • dietary choices

At General Mills, we also:

  • Strive to deliver healthy options in the products we create. 
  • Support nutrition education and research efforts.
  • Fund programs that support youth nutrition and fitness.

One proven strategy to achieve better health is to start your day with a nutritious breakfast that includes whole grains, because cereal and health are related.

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Benefits of Cereal

One of the healthiest breakfast choices. (pdf) Go
 
csr report 2010

Corporate Social Responsibility

2010 report
(pdf 6.2 MB) Go