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U.S. Retail
U.S. Retail represents the lion’s share of our net sales – $10.2 billion in fiscal 2010.
General Mills divides U.S. Retail into seven business segments:
Big G Cereals
Baking Products
Meals
Pillsbury
Small Planet Foods
Snacks
Yoplait
Big G Cereals
$2.3 billion
Meals
$2.1 billion
Pillsbury
$1.8 billion
Yoplait
$1.5 billion
Snacks
1.5 billion
Baking Products
$800 million
Small Planet Foods
$250 million
Overview
General Mills at a glance (pdf)
Annual Report
2011: A portfolio for global growth (pdf 2.0 MB)
Publications
All of our reports and publications
